DOmedia Completes Integration with UniLED to Ease OOH Content Delivery and Reporting
Over $2 billion per year of out-of-home buying executed through DOmedia can now be automatically tracked, monitored, and independently verified through the UniLIVE platform, resulting in amazing insight into out-of-home campaign performance. DOmedia, the premier platform for out-of-home (OOH) advertising, offering a comprehensive suite of planning, purchasing, selling, and accountability
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Geopath – New Member Spotlight – UniLED
Our CEO, Ben Zloof, spoke with Geopath as part of their New Member Spotlight Series. Ben shares the story of UniLED, delves into the important role DOOH verification can play in the growth of OOH, and offers his perspective on the key global OOH challenges. Click here to
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UniLED Becomes Member of Geopath to Offer Third-Party Audience Verification Services for US Digital Out-of-Home Campaigns.
UniLED Software, a leading provider of independent verification technology for the digital-out-of-home (DOOH) industry, has announced it has become a member of Geopath, the not-for-profit organisation that provides industry-standard audience metrics for out-of-home (OOH) advertising. As a result, UniLED will see Geopath’s state-of-the-art, hourly, audience measurement data, integrated into
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