News & Views | UniLED Software

Geopath – New Member Spotlight – UniLED

Our CEO, Ben Zloof, spoke with Geopath as part of their New Member Spotlight Series. Ben shares the story of UniLED, delves into the important role DOOH verification can play in the growth of OOH, and offers his perspective on the key global OOH challenges. Click here to

DOOH – State of Play UK – Q2′ 23

Introducing our UK DOOH – State of Play Report for Q2 2023. The report delves into the UK DOOH sector’s performance during the second quarter of 2023, using insights gathered from the campaigns which were independently verified through our UniLIVE platform. Curious to learn more? Download the full report and

UniLED Becomes Member of Geopath to Offer Third-Party Audience Verification Services for US Digital Out-of-Home Campaigns.

UniLED Software, a leading provider of independent verification technology for the digital-out-of-home (DOOH) industry, has announced it has become a member of Geopath, the not-for-profit organisation that provides industry-standard audience metrics for out-of-home (OOH) advertising. As a result, UniLED will see Geopath’s state-of-the-art, hourly, audience measurement data, integrated into

Ad Fraud’s Kryptonite? The Trustworthy and Very Real World Of DOOH

“A brand without trust is just a product, and advertising without trust is just noise” So famously said the Advertising Association’s president at the time, Keith Weed. It’s no surprise the, that the AA cited “rebuilding the public’s trust in advertising” as the “most crucial issue” facing the advertising industry

UniLED Develops First Of Its Kind DOOH Energy and Emissions Report With Help From OPEN Media, Electric Glue and Starling Bank

The independent verification provider issues a ‘call to action’ for other media owners to share energy emissions data. UniLED has collaborated with OPEN Media, Electric Glue and Starling Bank to trial a new Digital Out of Home (DOOH) Screen Energy and Emissions Report. This is the first time that

5 Minutes With Iga Buchacz

Introducing the latest in our ‘5 Minutes Interview Series’. This month we spoke to Iga Buchacz one of the Data Analysts here at UniiLED. Read below to find out why she loves working in DOOH, what her favourite UniLIVE feature is, and if she could do any job,

DOOH – State of Play UK – Q1′ 23

Introducing our inaugural UK DOOH – State of Play Report for Q1 2023. The report delves into the UK DOOH sector’s performance during the first quarter of 2023, using insights gathered from the campaigns which were independently verified through our UniLIVE platform. Curious to learn more? Download the full report

DOOH Independent Verification Can No Longer Be The Superpower Of The Select

When it comes to Digital out of Home (DOOH) ad campaigns, not all global advertisers and brands can honestly say that they are 100% sure that they are getting what they paid for. While insight garnered from a plethora of third-party data on consumer and audience behaviour is

Blog